Jayson MacSherry

UX/UI Designer-Developer

Hey I'm Jayson

A design wizard who crafts digital experiences that are as intuitive as a magic trick. With over 10 years of experience, I have transformed countless ideas into user-friendly and captivating designs.

I am a master at understanding user needs and conjuring up effective design solutions. Armed with a deep understanding of user-centered design principles, I conduct meticulous research to gather insights and make my designs pixel-perfect using industry-standard tools.

Collaboration is my secret ingredient. I have worked seamlessly with developers, product managers, and stakeholders to bring my designs to life. I believe in the power of teamwork to create exceptional user experiences.

Always on the cutting edge, I stay up-to-date with the latest design trends and technologies. I am a thrill-seeker who thrives in a fast-paced environments and is always ready to take on new challenges.

But my magic doesn't stop there. I am a creative thinker and problem solver, conjuring innovative solutions to complex design challenges. My ability to empathize with users and understand their pain points allows me to create designs that not only look amazing but also provide a seamless and enjoyable user experience.

In a nutshell, I am a talented UX & UI designer who combines creativity, technical expertise, and a user-centric approach to deliver mind-blowing digital experiences. My passion for design, attention to detail, and collaborative mindset make me a valuable asset to any design team. Prepare to be enchanted!

Let’s talk. Please feel free to reach out to me via email or phone at your earliest convenience and we can set up a time to meet.

Hey I'm Jayson

A design wizard who crafts digital experiences that are as intuitive as a magic trick. With over 10 years of experience, I have transformed countless ideas into user-friendly and captivating designs.

I am a master at understanding user needs and conjuring up effective design solutions. Armed with a deep understanding of user-centered design principles, I conduct meticulous research to gather insights and make my designs pixel-perfect using industry-standard tools.

Collaboration is my secret ingredient. I have worked seamlessly with developers, product managers, and stakeholders to bring my designs to life. I believe in the power of teamwork to create exceptional user experiences.

Always on the cutting edge, I stay up-to-date with the latest design trends and technologies. I am a thrill-seeker who thrives in a fast-paced environments and is always ready to take on new challenges.

But my magic doesn't stop there. I am a creative thinker and problem solver, conjuring innovative solutions to complex design challenges. My ability to empathize with users and understand their pain points allows me to create designs that not only look amazing but also provide a seamless and enjoyable user experience.

In a nutshell, I am a talented UX & UI designer who combines creativity, technical expertise, and a user-centric approach to deliver mind-blowing digital experiences. My passion for design, attention to detail, and collaborative mindset make me a valuable asset to any design team. Prepare to be enchanted!

Let’s talk. Please feel free to reach out to me via email or phone at your earliest convenience and we can set up a time to meet.

My process

Let's cut to the chase. You're here because you're curious about my design process. I follow the 5 D's approach which help guide me through my work in a structured and systematic way, ensuring that I address the problem effectively and create designs that are user-friendly, innovative, and impactful. Each stage builds upon the previous one, creating a continuous cycle. Let's explore each of these stages in more detail:

Stage 1

Discover

Welcome to the start of an exciting journey! This is the stage where we dive into the world of user interaction and exploration. Through interviews and studying user behavior within our application, we aim to identify pain points that can be addressed and improved upon. It's all about seeking opportunities to push boundaries and elevate our performance.

Additionally, this is the perfect time to engage with key stakeholders in the business. By understanding their priorities, we can lay a strong foundation for the next phase of our process. This step holds immense significance and sets the stage for success.

Stage 2

Define

In this phase, we synthesize the information gathered during the discovery phase. We collect all the pain points, industry gaps, and opportunities identified to create problem statements. It is crucial to identify overlaps between business needs and user needs to prioritize the most important problems to address first.

However, this phase is not just about problem identification. It also involves ideating on those problems and exploring potential solutions. Various tools such as whiteboard sessions, card sorting, journey mapping, and sketching can be used to generate a clear plan of action. This plan will be executed in the next step.

Stage 3

Design

This step is often the most anticipated by designers. It's where we finally get to use tools like Figma, Sketch, or XD to bring our ideas to life. We create wireframes, high-fidelity screens, and interactive prototypes that showcase our design skills.

However, it's important not to overlook the need for testing. We must ensure that our work meets the needs of our users and effectively solves their problems. As designers, we don't have all the answers, but by using data and maintaining open communication with our users, we can have checks and balances in place to stay on track. Now, it's time to handoff designs to the developers in the next step.

Stage 4

Develop

This is the step where our designs come to life. We package our assets and hand them off to the developers to bring them into reality.

Before this step, it's crucial to involve developers in the process as early as possible. This saves time and effort. By including developers early on, we can identify any potential issues or gaps in our designs. We can also ensure that our designs are within the scope of what developers can build within the given project deadline. By addressing these issues early, we can easily fix them and celebrate together in the next step.

Stage 5

Deploy

It's time to celebrate! After all the hard work and effort, what we've been working on will finally be launched. Whether it's a feature, app, website, or any other project, it will now be available for people to use. However, this is not the end; it's actually just the beginning.

Launching the project marks the start of a new cycle in our process. Now, we have the opportunity to gather feedback from users and ensure that what we've created actually works. We can engage with users to understand their experiences and identify any areas that need improvement. Additionally, we can continue to seek out new problems to solve and vanguish in our ongoing journey.

UX/UI

BitterSweet mobile app

Welcome to the BitterSweet App, your go-to resource for all things related to juicing and healthy living.

View case study →
Xfinity - XA Offline troubleshooting

Display troubleshooting steps in the Xfinity Assistant on web/app, when a customer is offline.

View case study →
Xfinity - XA device selector

Design a component selector that can be used universally across Xfinity Assistant app/web contingent to the users intent.

View case study →
Xfinity - XA inline video player

Allow customers to watch help and support videos while remaining in XA.

View case study →
Coming soon

In the process of crafting beautiful things.

View case study →

Design

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Development

MNG Health

Custom WordPress theme designed and built for pharma client.

ADT

Site I helped design and build while working at ADT.

Weather-Tite

Custom WordPress theme designed and built for construction client.

Awards

Health + Wellness Design Award For Branding

GDUSA

MNG Health was honored for its branding in the 2018 Graphic Design USA’s American Health + Wellness Design Awards™. 2018 saw a record 1,600 entries, of which a highly selective top 10 percent were selected as winners.

American Graphic Design Award For Branding

GDUSA

As part of the Graphic Design USA’s American Graphic Design Award, MNG Health was recognized for its branding as one of 2018’s top 10 percent of 10,000 entries.

American Graphic Design Award For Microsite

GDUSA

As part of the Graphic Design USA’s American Graphic Design Award, Miles was recognized for its Heinz Consulting client microsite as one of 2017’s top 10 percent of 10,000 entries.

Health + Wellness Design Award For Branding

GDUSA

Miles was honored for its branding of WCFC client in the 2016 Graphic Design USA’s American Health + Wellness Design Awards™. 2016 saw a record 1,300 entries, of which a highly selective top 10 percent were selected as winners.